About Course

The BBA in Event Management is a specialized undergraduate program designed to equip students with the knowledge, creativity, and managerial skills required to plan, organize, and execute successful events across diverse industries. The program combines business administration principles with event planning, brand promotion, hospitality coordination, entertainment management and experiential marketing.

This industry-focused course prepares students to manage corporate events, conferences, exhibitions, weddings, sports events, cultural festivals, celebrity shows, product launches, and digital events. Students gain practical exposure to event conceptualization, budgeting, sponsorship management, logistics planning, public relations, venue operations and audience engagement strategies.

The curriculum integrates business management with experiential learning through live projects, industry internships, event simulations, workshops and hands-on event execution experiences. Students learn how to manage large-scale events while developing leadership, communication, negotiation and crisis management skills.

Raisoni Education provides an industry-driven learning ecosystem that promotes innovation, creativity, and entrepreneurial thinking. Graduates are prepared for rewarding careers in event management companies, media houses, hospitality organizations, entertainment industries, sports management firms, public relations agencies and corporate event divisions.

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Objectives of the Program

  • Develop comprehensive knowledge of event planning and event operations.
  • Equip students with organizational, leadership, and project management skills.
  • Build expertise in event marketing, sponsorship acquisition, and brand promotion.
  • Enhance communication, negotiation, networking, and interpersonal abilities.
  • Prepare students for careers in corporate events, entertainment, hospitality, and media sectors.
  • Encourage innovation, creativity, and entrepreneurship in event management.

Study at Raisoni Education for a successful future & drive your career in the right direction with our BBA in Event Management Program

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Key Details

Raisoni Education

Four-year undergraduate honours program aligned with modern industry requirements.

Raisoni Education

Industry-oriented curriculum integrating management and event execution skills.

Raisoni Education

Live event participation and hands-on event management experience.

Raisoni Education

Workshops and masterclasses by event professionals, celebrities, and industry experts.

Raisoni Education

Internship opportunities with event agencies, media companies, and hospitality organizations.

Raisoni Education

Personality development, communication enhancement, and leadership training programs.

Future of Event Management

₹10,00,000/Year*Raisoni Education

Experienced event managers and event strategists earn attractive compensation packages across entertainment, corporate, hospitality, and media industries.

30% Industry Growth Raisoni Education

The increasing demand for corporate events, destination weddings, digital experiences, exhibitions, and entertainment programs is driving rapid industry growth.

2.5 Million Career OpportunitiesRaisoni Education

Extensive employment opportunities are emerging across event management agencies, hospitality organizations, media companies, sports industries, and corporate sectors.

Eligibility Criteria

Higher Secondary School Certification (H.S.C.)
  • Candidates must have passed the 10+2 examination or equivalent qualification from a recognized board.
Diploma Holders
  • Candidates holding relevant diploma qualifications from recognized institutions may apply as per university norms.
Minimum Marks Required
  • General Category: Minimum 50% aggregate marks.
  • Reserved Category: Minimum 45% aggregate marks.
Eligible Streams
  • Students from Science, Commerce, and Arts streams are eligible to apply.

Admission Procedure

Notification:
  • Admission notifications are published on the university website, official notice boards and admission portals before the commencement of the academic session.
Shortlisting:
  • Applications are reviewed by the admission committee, and shortlisted candidates are informed through official communication channels.
Application Rejection:

Applications may be rejected under the following circumstances:

  • Failure to satisfy prescribed eligibility criteria.
  • Submission of incomplete application forms or incorrect details.
  • Non-payment of admission or application fees within the specified timeline.
  • Failure to submit mandatory documents during verification.
  • Submission of forged or misleading information/documents.
  • Violation of university admission rules or disciplinary guidelines.

The institution reserves the authority to cancel or reject admission if discrepancies are identified at any stage of the admission process.

Provisional Admission:
  • Students awaiting final examination results may apply provisionally by submitting previous academic records and supporting documents.
Counseling and Guidance:
  • Selected candidates may participate in counseling sessions to understand program specializations, career opportunities and industry exposure.
Enrollment:
  • After successful verification of documents and payment of prescribed fees, students receive enrollment confirmation and academic credentials.
  • The admission framework is modelled around the student-centric admission process followed by Raisoni Education Admissions.
Required Documents:

Original documents and FOUR sets of attested photocopies are required at the time of admission:

  • SSC Marksheet
  • HSC Marksheet
  • Transfer / Leaving Certificate
  • Nationality Certificate
  • Domicile Certificate
  • Aadhar Card (Photocopy)
  • Passport-size Photographs
If Applicable Documents:
  • Caste Certificate
  • Non-Creamy Layer Certificate (valid)
  • Migration Certificate
  • Gap Certificate
  • Income Certificate

Technical Skills That You Will Learn

Tools & Technologies:
  • Event Management Software
  • Event Registration Platforms
  • CRM Tools
  • Social Media Marketing Platforms
  • Digital Ticketing Systems
  • Budget Planning Software
  • Virtual Event Platforms
  • Graphic Design Tools
  • Project Management Applications
  • Analytics & Reporting Tools
Core Skills:
  • Event Planning & Coordination
  • Budgeting & Resource Management
  • Leadership & Team Management
  • Communication & Public Relations
  • Sponsorship Acquisition & Negotiation
  • Marketing & Brand Promotion
  • Crisis & Risk Management
  • Customer Experience Management
  • Networking & Relationship Building
  • Creative Problem Solving

Career Opportunities

Entry Level
  • Event Coordinator
  • Event Marketing Executive
  • Venue Operations Executive
  • Wedding Planning Associate
  • Client Servicing Executive
Mid Level
  • Event Manager
  • Corporate Event Specialist
  • Brand Activation Manager
  • Public Relations Executive
  • Event Production Manager
Senior Level
  • Event Director
  • Festival & Entertainment Head
  • Corporate Communications Manager
  • Celebrity Management Consultant
  • Event Management Entrepreneur

Future Studies

After completing BBA in Event Management, students can pursue several postgraduate programs and degrees:

MBA in Event Management
MBA in Marketing & Brand Management
Master's in Hospitality Management
Certifications in Public Relations & Media Management
Luxury Brand & Event Management Programs
Entrepreneurship & Startup Development Courses
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FAQ

What is BBA in Event Management?

It is a specialized business administration program that focuses on event planning, event operations, hospitality coordination, sponsorship management, and entertainment business.

Yes, students gain practical experience through live events, internships, workshops, exhibitions, corporate events, and event execution projects.

Graduates can work in event management companies, media agencies, hospitality firms, wedding planning organizations, entertainment industries, and corporate event departments.

Yes. The growing demand for corporate events, destination weddings, entertainment programs, exhibitions, and digital experiences makes event management a highly promising career.

Fresh graduates can expect salary packages ranging from ₹3,50,000 to ₹8,00,000 annually depending on skills, creativity, experience, and organization.

Kimba | Raisoni Education

Applications of admission are now
open for academic year 2026-2027

Apply Now